Specialty food & gourmet
Deli, artisan and gourmet ranges, with provenance, dietary tags and gifting built in.
eCommerce for food & beverage
Specialty food, drinks, fresh, frozen and gifting. The cart is the easy part, what keeps it fresh and compliant is the hard bit. We'll find the right platform and build it properly.
Shopify Plus Partner
55+ Shopify certifications
#1 Adobe Commerce partner for food & beverage
Hyvä Platinum Partner
#1 most certified Hyvä agency
Award-winning agency
3× eCommerce excellence award
Klaviyo Gold Partner
Email, SMS & CDP
ISO certified
9001 & 27001
The food & drink brands we build for
Food commerce plays by its own rules
Whether you sell fresh, frozen, ambient, alcohol or a gifting range, food breaks the assumptions most platforms are built on. The work is in the edge cases, and the edge cases are the whole job.
Dietary, allergen & nutrition filters
Recipe, pairing & occasion finders
Delivery-date & time-slot checkout
Subscriptions & fast reorder
Cold-chain & availability-aware stock
Best-before & lot traceability
Fresh - Food is perishable
Cold chain, shelf life, lot and best-before. Get it wrong and it spoils, or arrives unsellable.
Rules - Every market has its own rules
Allergen and labeling law, nutrition, alcohol age-gating, duty and tax, all different per market.
Trust - Discovery is what converts
Provenance, dietary info, recipes, reviews and ratings do the selling.
Repeat - Food is a repeat purchase
Subscriptions, replenishment, reorder and loyalty, built in.
We build the whole of food & drink retail
Across 13 years we've built for specialty food, bakery, drinks, alcohol and perishable delivery alike. Coffee is one of the things we do, not the only thing.
Bakery, cakes & confectionery
Fresh bakery, chocolate and sweets, with made-to-order, occasions and delivery dates.
Coffee, tea & beverages
Roasters, soft drinks and juices, sold by taste and ritual, with subscriptions and replenishment.
Wine, beer & spirits
Alcohol with age verification, licensing and shipping rules handled per market.
Fresh, frozen & perishable
Meat, seafood and dairy, with cold chain, temperature class and delivery scheduling.
Grocery, pantry & subscriptions
Staples, meal kits and recurring baskets, built for reorder and replenishment.
Trade buyers and retail customers, often in one store
Manufacturers and producers sell to restaurants, distributors and the public at once. We build for each without compromising the other, and show the right experience, and the right pricing, to each buyer.
B2B trade & HoReCa
Restaurant, café, hotel and distributor accounts, roles and approval limits
Wholesale, tier and contract pricing pulled from the ERP
Requisition lists, standing orders and fast reorder
Net terms, credit limits and on-account payment
Route, depot and delivery-day scheduling
B2C & D2C
Fast, mobile-first storefronts that convert
Dietary, allergen and nutrition filters
Subscriptions, replenishment and meal plans
Delivery-date and time-slot checkout, with cold chain
Reviews, recipes, content and SEO that bring buyers in
Everything a food & beverage store runs on
The full surface area of a serious food platform, from catalog and pricing to delivery slots and subscriptions. The same commerce foundation underneath, with deep specialisms where food needs them.
The catalog and markets layer underneath
A large, perishable, regulated catalog kept clean and correct, sold across markets, languages and brands from one platform.
Allergen, ingredient and nutrition data held in the catalog
Dietary tags (vegan, gluten-free, halal, kosher) and claims controlled per market
Lot, batch, best-before and temperature class on every product
Per-market storefronts, pricing, currency, tax and language
PIM and supplier-feed ingestion for large catalogs
Age-restricted and alcohol rules built into the catalog
The commerce foundation, done properly
Before anything food-specific, it still has to be a fast, reliable store. This is what every food site needs.
Accounts with order history and fast reorder
Subscriptions and auto-replenishment
Payments, wallets and local methods per market
Delivery options, date scheduling and order tracking
Returns, refunds and support
ERP and back-office integration
We know what each market demands
Food and drink are regulated differently everywhere. We build to the rules of the markets you sell in, labeling, allergens, alcohol and age verification.
United Kingdom, labeling, allergens & alcohol
Selling food and drink to UK consumers means allergen labeling, age verification on alcohol, and the right duty and tax per order.
Allergen & labeling
Natasha's Law allergen info and labeling held in the catalog.
Alcohol age verification
Checked at checkout and on delivery, built into the flow.
Duty, VAT and excise
Calculated correctly per order and product.
Restricted-product gating
Alcohol and age-restricted lines controlled in the catalog.
UK GDPR & PECR
ICO-aligned consent, cookie banners and data retention.
Allergen labeling
Age verification
UK GDPR / ICO
European Union, FIC labeling & allergens
Selling into the EU means Food Information to Consumers labeling, allergen declarations and alcohol rules that differ per market.
FIC labeling
Mandatory food information surfaced per product and market.
Allergen declaration
The 14 allergens declared and filterable in listings.
Alcohol per market
Age and shipping rules respected country by country.
Duty & VAT
Calculated correctly across EU markets.
EU FIC labeling
GDPR
Allergen declaration
United States, FDA & TTB
Selling in the US means FDA food labeling, TTB alcohol rules, and shipping that's legal state by state.
FDA nutrition labeling
Nutrition and ingredient data kept correct per product.
Alcohol (TTB)
Licensing and product rules handled for drink lines.
State-by-state shipping
Where you can ship respected per destination state.
Age verification
Checked at checkout and on delivery.
FDA labeling
TTB alcohol
State shipping
Other markets, handled per region
We've shipped multi-country food and drink stores, with the labeling, dietary and duty rules each region expects.
Per-market labeling
Food information and claims controlled per country.
Halal & kosher
Dietary certifications surfaced and filterable where expected.
Local duty & tax
One platform, many markets, correct price and tax in each.
Alcohol & age rules
Age-gating and shipping respected per region.
Per-market labeling
Halal / kosher
Local duty & tax
Find the right product. Fast
In a food catalog, search and discovery are the store. We tune the engines the industry trusts, then build the dietary and merchandising logic on top.
AI-grade search,
themed and tuned
We've shipped enterprise search (including Algolia) on production food stores, deeply customized rather than dropped in.
Dietary & allergen-aware results
Surface only what the shopper can actually eat, filtered by need and preference.
Recipe, pairing & occasion finders
Guide a shopper from “what’s for dinner” to a full basket, or the right gift.
Availability & delivery-aware results
Show what’s in stock and shippable to them, in their delivery window.
Merchandising that converts
Bundles, meal deals, gifting and replenishment prompts, no developer needed.
The features only food needs
This is where it stops being a normal store. Built for perishable goods, dietary needs and the way food actually sells, and for the trade and traceability behind it.
Fresh, dietary and delivery
Cold-chain and temperature-controlled fulfillment
Delivery-date and time-slot scheduling at checkout
Dietary, allergen and nutrition filtering
Best-before, lot and batch tracking with traceability
Recipe, pairing and occasion content
Subscriptions, trade and compliance
Subscriptions, replenishment and meal plans
Loyalty, points, tiers and referrals
Age verification for alcohol and restricted items
HoReCa and wholesale accounts with trade pricing
Allergen and labeling compliance per market
The right platform for your store
The platform should fit your catalog, markets and team, not the other way around. We'll recommend what's genuinely right for you, build it properly, and tell you honestly when you've outgrown it.
Our default for direct-to-consumer
Shopify Plus, fast, content-led DTC
Subscriptions and replenishment (Recharge, Loop)
Delivery-date and local-delivery apps
Cold-chain and shipping integrations
Klaviyo, reviews and loyalty wired in
Dietary filters and recipe content
Shopify Markets for currency and tax
55+ Shopify certifications
Shopify POS certified
150+ people team
For B2B and complex catalogs
Adobe Commerce (Magento), for B2B and big, complex catalogs
B2B / HoReCa accounts, contract pricing & ACL
Multi-brand, multi-market storefronts
Hyvä and Venta front-ends for speed
Headless / PWA Studio where it pays off
Large perishable catalogs at scale
ERP, PIM & marketing-automation integration
#1 Adobe Commerce partner worldwide
Most certified Adobe agency worldwide
40+ projects delivered
ISO 27001 & 9001
When you've outgrown the box
Custom / headless, when the platform is the constraint
Headless storefronts on Hydrogen / Oxygen or PWA Studio
Bespoke REST and GraphQL integrations into any back office
Custom checkout, pricing and merchandising logic
Performance engineered to your catalog and traffic
Secure pipelines into systems with no public API
Full ownership of the stack, no platform ceiling
Headless & PWA
REST & GraphQL
Performance-first
Connected to everything a food store runs on
A store is only as good as the systems behind it. On Shopify that’s the stack, tuned and wired together. On Adobe Commerce, deep ERP, PIM and warehouse integration — including food-specific ERPs and batch, lot and best-before traceability.
Aptean Food & Beverage
Food & beverage ERP
BatchMaster
ERP
JustFood
Food ERP
SAP
Enterprise ERP
Microsoft Dynamics 365
ERP / CRM
Oracle NetSuite
Cloud ERP
Business Central
Microsoft ERP
Sage
Mid-market ERP
Acumatica
Cloud ERP
Odoo
Open-source ERP
Anything else
We'll build the integration
Cin7
Inventory & POS
Katana
Manufacturing & inventory
Linnworks
Order management
Akeneo
PIM
Batch & lot traceability
Recall-ready records
Best-before / FEFO
Stock rotation
Anything else
We'll build the integration
Shopify POS
In-store POS
Lightspeed
Retail & restaurant POS
Toast
Restaurant POS
Square for Restaurants
POS & KDS
Deliveroo
Delivery marketplace
Uber Eats
Delivery marketplace
Anything else
We'll build the integration
Klaviyo
Email / SMS
Omnisend
Email & SMS
Dotdigital
Lifecycle
Mailchimp
Braze
Customer engagement
Segment
CDP
mParticle
CDP
Anything else
We'll build the integration
Recharge
Subscriptions
Loop
Returns & exchanges
Ordergroove
Subscriptions & replenishment
Shopify Subscriptions
Native subscriptions
Anything else
We'll build the integration
ShipStation
Shipping
Shippo
Multi-carrier shipping
Zonos
Cross-border duty & tax
Local & same-day delivery
Last-mile apps
Delivery-date & time-slot
Checkout scheduling
Cold-chain carriers
Temperature-controlled
Anything else
We'll build the integration
Okendo
Reviews & UGC
Yotpo
Reviews & UGC
Loox
Photo reviews
Judge.me
Product reviews
Bazaarvoice
Reviews & UGC
Anything else
We'll build the integration
Gorgias
Helpdesk
Zendesk
Customer support
Intercom
Support & messaging
Reamaze
Helpdesk & live chat
Anything else
We'll build the integration
Plus bespoke REST and GraphQL integrations, Shopify Flow automations, and secure pipelines into food ERPs, warehouse and back-office systems where there’s no public API.
Built for your busiest season
Holiday gifting, a viral moment or a Friday-night rush shouldn’t take the store down. On Shopify Plus or Adobe Commerce, we keep the store fast, secure and online when orders surge.
Performance & Core Web Vitals
Speed programs that keep pages fast at catalog scale, mobile first.
Launch & peak-season readiness
Load and stress testing ahead of holidays and big drops.
Security & data protection
PCI-compliant payments, data privacy by design (GDPR, CCPA), ISO 27001 & 9001, audited every year.
Monitoring & uptime
Proactive alerting and defined SLAs, with a team on hand when it matters.
We build for food & beverage leaders
Specialty food, bakery, coffee and kitchen brands — live, in production, and run by dedicated Magebit teams.
Dunkin’s first transactional store in the UK, for the QFM Group franchise.
- Migrated a WordPress catalog to a full Magento + Hyvä store
- MVP launched in a month, with store locator and pickup
- Conversion up 100% and Core Web Vitals issues eliminated
Kitchenware and cookware, part of the Helen of Troy portfolio.
- Magento storefront rebuilt on Hyvä
- Algolia search and Stripe payments integrated and tuned
- Core Web Vitals optimization to a 90+ score
A B2B HoReCa ordering platform for a Baltic food distributor.
- e-food.reatonfood.eu, launched 2025
- Multi-language ordering for restaurants, cafés and the trade
- Speed and Conversion rate optimization
Fresh seafood delivered across the US (Harbour House Crabs).
- Cold deliveries with time-slot delivery scheduling
- Storefront with ERP integration
- Built on Shopify with Shopify POS in store
An online wine retailer for the Slovak market.
- Age-gated checkout and a deep beverage catalog
- Checkout, search and analytics tuned over years
- Security hardening and ongoing support
The London bakery famous for American-style cakes and cupcakes.
- Nationwide cake delivery and gifting
- Delivery-app planning and route integration
- Kitchen order and ingredient-prep planning driven by live orders
What partners say about us
Appreciate everyone’s hard work and effort in moving us forward!
Alex Brynou
Director of Systems Architecture
Magebit rebuilt our site for speed and design excellence. It’s faster, cleaner, and finally delivers the user experience we wanted.
Renaud Clarke
Ecommerce manager
Shipping fresh seafood leaves no room for a site that wobbles. Magebit keeps ours fast and dependable, and they feel like part of our own team.
Rob Gundermann
CTO
What I value most is consistency. Magebit knows our store inside out, responds fast, and keeps it running smoothly year after year.
Marian Gaidoš
CEO
Magebit hosting the Shopify Dinner.
Close collaboration
with Shopify
We work hand in hand with Shopify and host the Shopify Dinner, an exclusive evening that brings the commerce community together for content, conversation and connections you won’t find anywhere else.
50+
Projects delivered
55+ Shopify certifications
Shopify Plus Partner
6 reasons food brands choose Magebit
Not because we say we know the industry, but because we can show it, live stores run by dedicated teams.
- 1
We've done it before
Food, drink and gifting platforms for Dunkin, I Love Crabs, Vino.sk, Reaton Food, OXO and Hummingbird Bakery.
- 2
One in-house team for the whole store
Design, development, integrations, configuration, marketing, SEO and content, every discipline your store needs under one roof, in one agency.
- 3
We speak regulated food & drink, UK, EU, US and beyond
Allergen and labeling law, alcohol age verification and shipping, cold chain, subscriptions and loyalty.
- 4
Shopify-first, with the partnerships to back it
Shopify Plus Partner and Klaviyo Gold Partner, plus Adobe Gold and Hyvä Platinum when you need them.
- 5
Relationships that last years
Our food clients stay. Dedicated teams run and improve their platforms long after launch.
- 6
Enterprise-grade by default
ISO 27001 and 9001 certified, audited every year, with GDPR, security and the uptime busy seasons depend on.
HIVE 2025 — eCommerce Excellence Award
Dunkin’ UK wins
eCommerce Excellence
At HIVE 2025, the showcase event by Hyvä and Mollie, the judges gave our Dunkin’ UK build the eCommerce Excellence Award, a special judges’ selection for the project that stood out. Recognition for results, not just participation.
95+
PageSpeed, mobile & desktop (was ~60)
<1s
Largest Contentful Paint after rebuild
100%
Core Web Vitals passing, from failing
1mo
WordPress to live Magento + Hyvä
AI without ripping out your stack
You don’t have to replace your platform, your ERP or your catalog. We build a middle layer that connects all your data points, then make it do what you actually want. Your systems stay exactly where they are.
1
Plug into your data
Store, ERP, catalog, stock and order history. We connect to what you already run, nothing gets ripped out or migrated.
2
Make it do what you want
A secure layer links every data point into one grounded source of truth, then we build search, recommendations, support or reorder around your goals.
3
Tune & guardrail
We evaluate, add guardrails and route to a human where it matters, and keep improving it once it’s live.
Grounded AI, with a human where it counts
Magebit AI
I need a gluten-free birthday cake delivered Saturday, what’s available?
Thinking ...
Reads the dietary and allergen data for suitable cakes- Checks delivery slots for Saturday in their area
Suggests in-stock options they can actually order
The flourless chocolate cake is gluten-free and bookable for Saturday. Want a custom inscription? I’ll connect the bakery.
Magebit AI
Which wine goes with this, and can you ship to me?
Working ...
- Suggests pairings from the catalog
- Checks age and shipping rules for their location
Confirms what’s in stock and shippable
The 2021 Chianti pairs best and ships to you — age check at delivery. Add it?
Magebit AI
Where’s my weekly box, and can I add coffee?
Working ...
- Finds the order and subscription across the store and ERP
- Confirms delivery status and ETA
- Adds to or amends the subscription in one step
Ships tomorrow. I’ve added your usual espresso beans — same box, no extra shipping.
Got a problem you think could be automated?
Bring it to us, your stack stays where it is. Let's talk, and we'll figure out how.
Magebit team at Meet Magento, #1 Adobe Commerce agency worldwide.
The world’s leading
Magento agency
By certified developers, Magebit holds the number-one spot among Adobe Commerce agencies worldwide, and we’re the most certified Hyvä agency on the planet. Proof that the depth is real, not a logo on a page.
#1 Adobe agency worldwide
Most certified Adobe agency worldwide
#1 Most certified Hyvä agency
Adobe Subject Matter Expert
Your store's next course is one decision away
Whether it’s cold-chain delivery that has to land on time, alcohol rules that change at every border, subscriptions that drive the repeat order, or a catalog with thousands of perishable SKUs, we’ve solved it before. Tell us the part that’s holding you back and we’ll map the build together.
— Kristaps Rjabovs, Managing Director
Frequently asked questions
If you can't find the answer you're looking for, feel free to reach out to us. We're here to help!
Yes. We’ve built across specialty food, bakery, drinks, alcohol and perishable delivery, each with its own fulfilment, content and compliance. One platform carries all of them, cleanly.
Yes, it’s one of the things we do most. We map URLs, preserve metadata and structured data, and set up redirects so rankings carry over. We run food stores across Shopify and Magento.
Yes. Consumers see retail pricing; restaurants, cafés and distributors see trade pricing, standing orders and net terms, all in one store.
Yes. Date and time-slot checkout, temperature-controlled fulfilment, and best-before and lot tracking, the model behind fresh and frozen delivery done right.
Yes. Age-gating at checkout and on delivery, plus licensing and where-you-can-ship rules per market, including US state-by-state, built into the checkout and catalog.
Yes. A secure middle layer connects your store, ERP, catalog and stock, then AI on top, search, recommendations, support and reorder, grounded in your data, with a human in the loop where it matters.
Launch is the start. Most clients stay with a dedicated team for support, optimization, SEO and email, long after the store goes live.
Tell us what you sell
Specialty food, drinks, fresh, frozen or gifting, for the UK, EU, US or beyond. We’ve almost certainly built it before, on Shopify, Adobe Commerce or fully custom. Bring us the hard part.
- 1
A real specialist replies
Not a sales script.
- 2
Straight platform advice
We will tell you which platform fits before any pitch.
- 3
No obligation
The plan is yours to keep.