Building an enterprise commerce platform for Bizaar

About the project

Managing more than 8,000 products, serving both trade buyers and consumers, and selling across multiple markets required more than a standard e-commerce store. Bizaar needed a platform built for the realities of IT distribution.

Magebit delivered Bizaar’s first e-commerce platform on Magento Open Source and Hyvä, combining hybrid B2B and B2C functionality, geo-based multi-currency, and enterprise commerce capabilities.

Client challenges

Taking a large IT distributor online for the first time required an e-commerce platform that could support both trade operations and consumer sales. Key challenges included:

1. Launching Bizaar’s first online sales channel while keeping its existing distribution business running smoothly
2. Creating a single storefront that could meet the different needs of B2B buyers and B2C customers
3. Organizing and maintaining a catalog of more than 8,000 products across multiple technology brands
4. Supporting the complex purchasing process of business customers while keeping the shopping experience simple for consumers
5. Displaying the right prices and currencies automatically for customers across the GCC and global markets
6. Delivering a fast, reliable shopping experience despite the size and complexity of the platform

The role of Magebit
^{Where digital magic comes to life}

Magebit led Bizaar’s complete digital transformation, taking the business from no online purchasing to a full e-commerce store on Magento Open Source and Hyvä. The team brought its distribution catalog online with product snippets, and Google Merchant listings live from day one.

• Built a hybrid B2B and B2C storefront
  Magebit customized Hyvä to support both B2B and B2C customers in a single storefront. The team implemented trade purchasing features, including quick ordering, credit limits, purchase orders, and saved carts, while delivering a streamlined retail shopping experience.
• Enabled international commerce
  Magebit implemented location-based currency selection for customers across the GCC and global markets. The team made it compatible with Varnish caching, ensuring the correct currency was displayed without impacting storefront performance.
• Built a scalable catalog
  Magebit organized the initial catalog of 8,000 SKUs using virtual categories, brand filters, and a structured mega menu. With Akeneo PIM integration and support for configurable products, the foundation was built to scale seamlessly to hundreds of thousands of SKUs.
• Connected business operations and optimized performance
  Magebit implemented purchase order workflows, proforma invoices, quote PDFs, and CCAvenue with payment fee, capture, and refund support. The team also improved Core Web Vitals across key pages to deliver a mobile-friendly experience.

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