SEO Latvia Meetup 4

SEO Meetup Program: Insights from the Frontlines

Get ready for three deep-dive presentations where SEO meets AI, automation, and the future of search. This session brings together cutting-edge ideas and practical tools that every modern SEO specialist should know.

Artūrs Vīgants

Topic: Google Sheets – The Most Overlooked Tool in SEO
Discover how a tool you already use daily can become a powerful SEO asset. Artūrs explores technical and programmatic SEO use cases using Google Sheets — and how to achieve a lot with what you already have.

Sergejs Ponomarjovs

Topic: AI for SEO Specialists – From Technical Details to Off-Site Strategies
Learn how AI can streamline your SEO workflow. This talk covers real-world examples of AI applied in technical optimization, content creation, and off-page SEO — making your work smarter and more effective.

Lina Ivanova

Topic: Welcome to the Age of Answer Engines?
Explore the rise of AI chatbots and answer engines like ChatGPT and Perplexity, and how they’re reshaping search. Lina dives into the difference between AEO (Answer Engine Optimization) and SEO — and how to adapt your strategy to stay visible in this new era.

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