Official integration for Dynamic Yield

Official integration module on Adobe Commerce for Dynamic Yield by MasterCard
TECHNOLOGY STACK

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HIGHLIGHTS

Recommendation engine

Module publishing

Maintenance and support

Deep data exchange

SERVICES PROVIDED

Strategy

Engineering

INDUSTRY

Software & Technology

MARKET FOCUS

United States

Europe

Dynamic Yield

Dynamic Yield, part of MasterCard, is the leading personalization and experimentation engine globally, previously owned by McDonald’s. They provide seamless and powerful capabilities to website owners to personalize their content for their end users.

Visit dynamicyield.com

About the project

Dynamic Yield has a very powerful and capable engine, yet they had to integrate with custom solutions for all of their Magento and Adobe Commerce clients. So they partnered with a company that already did some integrations for their clients - Magebit. The project was to create an official module that integrates all Magento versions with Dynamic Yield, support it and assist Dynamic Yield customers with implementation.

Before
After
Client Challanges

Building official modules is no easy task. So they came to experts that had the experience and could take these and many other challenges:

  1. Build a module in top notch quality they can be proud of distributing in their name
  2. Help online stores with different versions and other nuances set up a single codebase that just works
  3. Create a deep data integration that doesn’t affect performance yet shares all the necessary data for deep personalization
  4. Create necessary documentation to allow self-setup for their clients
Before
After

The role of Magebit
Where digital magic comes to life

At Magebit we regularly develop official modules for company so we knew what we took on. It is always challenging to build solutions that need to be widely scalable, work across various versions and custom setups. Our part in the project involved:

  • Strategic planning and guidance
    Full project guidance - from technical architecture to module documentation and distribution.
  • Deep integration with Dynamic Yield
    In order to provide the most accurate recommendations or changes in the site, Dynamic Yield requires a lot of data to analyze.
  • Cross-version support
    Different stores run on different versions, with different security measures and infrastructures. Some on Commerce, some on Open Source. So we built a highly scalable solution that works for all.
  • Long-term support
    Not only we built the official module, we also supported it through its lifecycle - security updates, compatibility with latest Magento updates, etc.

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Before
After

Results we delivered

The figures speak volumes about how Magebit’s work has contributed to the remarkable success of Monument Metals, guaranteeing sustained business expansion.
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Reliable, human and exceptional.

We reduce friction, solve problems, and help your business thrive with ease.

Reliable, human and exceptional.

We reduce friction, solve problems, and help your business thrive with ease.