United Kingdom
Building Supplies Online
Building Supplies Online (BSO) is a UK-based retailer offering 40,000+ building products to trade professionals and the public. Now part of Insulation4less Ltd, BSO operates alongside Insulation4less, Build4less, and Tiles4less, providing nationwide delivery and expert customer service.
In this case study:
About the project
BSO partnered with Magebit to enhance performance, security, and SEO, ensuring a seamless shopping experience. The project resolved slow page speeds, SEO errors, and security risks, while also optimizing checkout stability and frontend efficiency for scalability.
Client Challenges
BSO faced slow performance, security risks, and SEO issues affecting traffic and sales. Checkout failures and excessive scripts further impacted user experience.
- Slow page loads due to CLS and LCP issues, affecting search rankings and user engagement.
- Security vulnerabilities including XSS risks and Magento core weaknesses.
- Incorrect canonical URLs harming SEO and product discoverability.
- Checkout failures and deployment downtime disrupting purchases.
- Unoptimized frontend scripts increasing load times and reducing efficiency.
The role of Magebit
Where digital magic comes to life
Magebit improved site speed, security, and SEO, stabilizing deployments and checkout while optimizing frontend performance for better user experience.
- Performance Optimization
Implemented lazy loading and frontend enhancements to fix CLS and LCP issues. - Security Strengthening
Patched XSS vulnerabilities and Magento security risks to protect customer data. - SEO Fixes
Corrected canonical URLs and improved search indexing for better visibility. - Checkout & Deployment Stability
Resolved checkout failures and downtime, ensuring a seamless purchase experience. - Frontend Optimization
Removed unnecessary CSS and scripts, improving page load speeds and site responsiveness.
