Official modules for white-label skincare brand

Expanding Selfnamed’s reach by integrating with WooCommerce, Shopify, and WordPress modules while improving platform performance and maintainability.

TECHNOLOGY STACK

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HIGHLIGHTS

Official modules for top platforms

Automation and generation

Managed support services

SERVICES PROVIDED

Strategy

Engineering

INDUSTRY

Cosmetics

MARKET FOCUS

Europe

United States

Selfnamed

Selfnamed, owned by MÁDARA Cosmetics, is a Print-on-Demand platform for private-label skincare, allowing businesses to create and sell custom-branded cosmetic products. With automated fulfillment and marketplace integration, it offers a scalable solution for both small and large retailers while maintaining a strong focus on sustainability and innovation.

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In this case study:

About the project

Client Challenges

The role of Magebit

Results

About the project

Selfnamed focused on global expansion by enabling WooCommerce, Shopify, and WordPress compatibility to meet high user demand. The project aimed to scale operations, automate fulfillment, and optimize performance for growth in the US and EMEA markets, paving the way for future global expansion.

Before

After

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Client Challenges

Selfnamed aimed to create an efficient and fully integrated Print-on-Demand platform, but faced several challenges:

Selfnamed needed to strengthen its US and EMEA market reach while ensuring scalability for future growth.
Merchants actively requested WooCommerce, Shopify, and WordPress compatibility, making seamless integration a top priority.
The platform required a fully automated workflow to streamline order management, printing, and shipping without manual intervention.
Existing infrastructure needed refactoring and enhancements to improve stability, speed, and scalability for a growing user base.

Before

After

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The role of Magebit
^{Where digital magic comes to life}

Magebit helped Selfnamed expand globally by integrating WooCommerce, Shopify, and WordPress marketplaces, optimizing platform performance, and automating fulfillment to support growing merchant demand. Selfnamed website also won the Latvia's E-Commerce Award (1st place) alongside with another of our clients MADARA Cosmetics.

Marketplace integrations
Developed WooCommerce, Shopify, and WordPress compatibility, enabling seamless product listings and order processing.
Mockup generator
Optimized real-time product previews, ensuring faster and more accurate rendering of custom branding.
Refactored systems
Enhanced core architecture, improving stability, performance, and scalability for long-term growth.
Managed support and maintenance
Providing ongoing improvements and troubleshooting to maintain efficiency and reliability.

_HOMEPAGE

Before

After

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Results we delivered

The figures speak volumes about how Magebit’s work has contributed to the remarkable success of our customers, guaranteeing sustained business expansion.

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