United States
Europe
Osprey
Osprey is a globally recognized outdoor gear brand specializing in high-performance backpacks, travel bags, and accessories. Founded in 1974, the company has built a reputation for innovation, durability, and ergonomic design, making them a go-to brand for hikers, travelers, and outdoor enthusiasts.
In this case study:
About the project
Osprey sought to modernize their e-commerce platform to improve site speed, enhance user experience, and ensure their digital store could handle high traffic efficiently. The main priority of the project was improving Core Web Vitals which is also a challenge considering they have a lot of third party integrations and pixels.
Client Challenges
While the project was straight-forward, a large business such as Osprey had a few challenges to overcome.
- Get passing Core Web Vitals without reducing the number of third party integrations on the website
- Reach high Google PageSpeed scores, including near-zero CLS
- Make the website lightning fast
The role of Magebit
Where digital magic comes to life
We led the transformation by migrating Osprey’s website to Hyvä + Venta, leveraging the latest front-end technology for Adobe Commerce.
Key contributions included:
- Performance optimization
Significantly improved page load speed and Core Web Vitals. - Cloud workers
By leveraging cloud innovations we implemented state of the art tracking mechanisms in a way that the load is reduced on client-side. - Strategic guidance
Ensuring the site keeps the right trajectory we work closely with Osprey and their team.
